As reported by every magazine from Tech Crunch Silicon Valley, the Guardian in the UK to Corriere Della Sera in Milan Google's flagship entry into the home "maintenance" market with the Next Thermostat was a success but not with the recall of their smoke detector with a massive 440,000 product recall. In Inc Magazine's How to survive a recall and CIO Magazine's 5 Best Practices we see the necessary steps for full produtc recall and strangely very similar to the Heartbleed virus:
2. Respond quickly - assembling the necessary team as fast as possible and directly addressing customer, manufacturer and media allows for engineering to begin the process of fixing, retrofitting and of removal of the product from the market
3. Acknowledge it - by working directly with consumers, the media and internal champions to solve issues before they spiral beyond repair.
4. Turn the corner - by getting product back into the hands of key customers, media,and merchants who can keep the flow of the newly adjusted product in the hands of those who product champions.