DNA, the basic building blocks of life are often associated with
individual capabilities and linked strongly with behavioral and physical
prowess. More is the likely hood to think that the capabilities for
learning and re-programming these characteristics are more hard coded
than the software model of re-programming.
In The Innovators DNA
a 3500 person statistical zeitgeist performed by INSEAD some of the
these assumptions were heavily challenged and as such 4 basic factors
were identified Associating, Observing, Experimenting, Questioning,
Networking which top “innovators” have identified with them. What is
lacking however is the correlation between personality profiles of these
“innovators” to determine if they were merely incredible executors OF
innovations - in the case of Jobs via his famous raiding of Xerox PARC
employees to build the Mac. To this a more specific question is what is
the Design Innovators DNA via the article What Personality Traits to Designers Share
related to those who make breakthroughs themselves like Douglas
Engelbart in 1968 who was the designer of the mouse, the graphical user
interface, and many of the other breakthroughs that led to continued
work at Xerox PARC and then “borrowed” by Apple. Englebarts seminal work in 1968,
years before the emergence of the internet via ARPANET, DARPANET,
TCP/IP or any of the modern day machinations of the internet show the
true designers / innovators DNA in action.
2007 in an address to the Deputy Prime Minister of Singapore on the
future of design in 2058 and how it will effect global economies the
focus to the government of Singapore to pursue: Art, Design &
Engineering and 3D Printing education and technologies for it's
population. And this isn't anything that people haven't been aware of
since 1986 when the 1st commercial 3D Printing company came
into existence The technology, developed many years earlier by who
else? The military: for engineers in the field. Art, 3D Design and Printing has been identified by Venture Beat as the technology of the future and FT has dubbed it "bigger than the internet" in a 10 minute video on how this will take place. Of
course the question is: how is your firm addressing or even embracing
this technologies and design directions? Miss it and be in the same
position as firms who didn't embrace the cotton gin during the beginning
of the industrial revolution or companies who didn't embrace the
internet in the late 90's.
details on how this has occurred in 2012 and how it will continue to
occur in 2013 and beyond plus the companies involved in summary form is
we are asked, "what is design innovation" and naturally the answer is
juggling a bowling ball, a pink pong ball on fire and a chainsaw that is
on. This is a very visceral answer to a challenging question
which cannot be possibly described in any other way, without of course
pulling out a pencil and bar napkin. More, the nature of design
innovation has it's roots quite deep in that of "commercialization" and
not just invention - THE key component to deign success.
here are some of the basic notions and of course capabilities of the
design innovation process which all need careful juggled for true market
breakthroughs. Another example is that of iGNITIATE's ShaRing system - a
past success and design possibility for fun and interaction between
those coming in contact with each other.
and the conversion of deisgn into "innovation" isn't always about the
economic impact a particular product has or the market that it develops,
rather it can also be about the tacit nudge a new product makes within a
instance a tiny little camera cute as a gumby and simple as a point and
shoot walmart disposable. Ultimate value? Well expensive, and it is
used for spying purposes but it's impact on deisgn as well as other
products that can be generated from it serves it's purpose.
is seldom forgotten within the funding and development models for new
products but aestetically little gems like this shouldn't be ignored.
Predictors of the Survival of Innovations
details a clear ‘survival’ model for new product design and + R&D efforts. Organizational readiness, product manufacturability, aesthetic punch, all these factors contribute to launch success and oddly, it seems to boil down to 3 important levels.
Through the identification of three key success factors: anticipation of
demand, profitability, technological maturity it creates a formula for
anticipated return of a product. Great for assessing the success of
ideas and NPD efforts inside emerging firms.