Thursday, 22 August 2013

Want Full Eco(control) Design? Design Physical & Digital Products

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Investors don't like physical products? Why? Physicality costs & yet, Digital is as fleeting as haute couture. Are there option...
Tuesday, 13 August 2013

When Kliner Perkins hires designers it's official: 7 Tips From Leading Design Entrepreneurs

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When Silicon Valley's most prestigious VC in Q4 2012 sets up the Kliner Perkins Design Fellowship , and a National Design Award  is g...
Wednesday, 24 July 2013

A new disruptive market: Canary (security) in a coal mine? No your home!

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Start with the (light) light-bulb  the (clothes) washing machine, (entertainment)TV, (games)Atari, (temperature)Nest and now (security)Canar...
Tuesday, 2 July 2013

McKinsey doesn't get it, but Google Does: Design Sprints

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Design can be a trip to the Caribbean or a battle with Somali Pirates & that's been our last week here at iGNITIATE. How did we focu...
Friday, 7 June 2013

Want perfectly simple products and services? Ditch the Advertising

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In  " SIMPLE"  by Siegel and Gale's Alan Siegel and Irene Etzkorn we see the complexity in advertising agency "luxur...
Thursday, 23 May 2013

McKinsey's Winning products for emerging markets? Almost

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McKinsey has been dipping toes in the design space for some time. Their strategy? Straight off the top: analysis, comparison, evaluative. Fl...
Thursday, 16 May 2013

Want breakthrough products & services? Perfect Cross Pollination

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Naturally we are often asked, how do breakthroughs happen? And what are the secrets to securing a steady stream of these? XEROX PARC had it ...
Friday, 3 May 2013

You already missed the boat when McKinsey reports on what Eric Schmidt thinks is disruptive

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When you hear the sound of the hurricane from a McKinsey report with Eric Schmidt , it's probably already too late but at least you have...
Thursday, 25 April 2013

12 Trends in 2013 for New Products? At least 4 will propel your firm to greatness.

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Recently "Trends for new products and services in 2013" was published Are they correct? When contextualized into a low vs. high ma...