Saturday, 9 September 2006

Advocating the use of ATC in Product Design

How can you Link Marketing and Engineering Product Design Decisions viaAnalytical Target Cascading well here's how and the application of a new marketing method quantifier, analytical target cascading (ATC) to marketing and engineering design goals in order to forecast optimal product development decisions.  The conclusion is mixed but does suggest this adds another positive layer in making product design decisions.