Friday, 14 December 2007

Good Materials = Good Design


The fundamental material of a product is essential to its success, it effects performance as well as customer’s reaction to it and its value and Materials in Products Selection - Tools for Including User-Interaction in Materials Selection describes the Materials in Products Selection (MiPS) tool framework and how this tool can be used to optimally select the correct material for a product.

Wednesday, 14 November 2007

Big (Design) Brother is all in our heads


Subliminal Search: A brain monitor could vastly improve image analysts’ efficiency is an excellent framework for harnessing the brain’s superior power to register anomalies through new technologies. In light of heightened security and terrorist alerts in the mid 2000’s, we see how the development of the C3Vision system that would identify suspicious individuals abd also consumer behavior across the new product development time to market model. The implications of this development can be used in other screening process as well and here is how that can be done.

Saturday, 13 October 2007

Design is Evil – Morbidity Sells


Focusing on the ugly ducklings of the design / art world, Momento Mori brings to light their dark, social commentary manifest through design. By using morbid imagery, unconventional materials and sensationalist imagery, designers question society’s taboos, especially about death. And it sells.

Wednesday, 12 September 2007

Crashing design art. It’s big business


Profiled by ICON magazine we see Marc Newson describing his working history as a product designer and how his realization of limited art work with Gagosian Gallery fits into his creative framework. The exhibition was a turning point for design when art collectors suddenly sat up and took notice of a demand created by and for these individuas. This exhibition also provided a framework for Newson to develop experimental and egotistical works and he’s laughing all the way to the bank.

Sunday, 12 August 2007

Getting your Designs, Worth


User value - competing theories and models is an excellent way to explore the various components of value and evaluates the different properties that define it for new product development activities. User-centric  approach to design, time based modeling and several other accessible functional design systems and how they effect ROI are shown. An excellent read.

Thursday, 5 July 2007

Catching the Lion of Design's Odyssey.


Design is widely accepted as being good for business as it adds value to products and has an influence on performance and visibility. Nevertheless, many corporations continue to work without internal design groups or external design agencies. Feeding the Lion - One Internal Design Group's Odyssey advocates strongly how design is good for business by giving real time examples.

Tuesday, 19 June 2007

Pleasure in Design. And there’s ROI as well.


Using a large sample size Exploring Types and Characteristics of Product Forms explores the emotion and pleasure associated with design. It identifies 14 key characteristics, giving emphasis to aesthetics and bios in certain areas of design. An excellent framwork for NPD analysis and pushing design forward for ROI in your firm.

Friday, 11 May 2007

Why Design inter-firm modularity maters.


Inter-firm Modularity and Its Implications for Product Development details 3 challenges in product development revealing positive solutions that are somewhat counter to conventional managerial practices. A perfect example of how to navigate & enhance product performance for maximum ROI.

Friday, 20 April 2007

How to confirm product survival


Predictors of the Survival of Innovations details a ‘survival’ model for new product design and inventions. Through the identification of three key success factors: anticipation of demand, profitability, technological maturity it creates a formula for anticipated return of a product. Great for assessing the success of ideas and NPD efforts inside emerging firms.

Sunday, 18 March 2007

Eyes on the future prize for improved innovation performance.


By exploring the external management of medium-size manufacturing firms, Managing External Information in Manufacturing Firms: The Impact on Innovation Performance enumerated a model for awareness of technological sector and environment changes which have a positive result on innovation performance where as a focus on customers, suppliers and competitors had a negative impact. The result, keep your eye to the future and don’t get bogged down with what everyone else is doing.

Monday, 26 February 2007

Design Excellence and Brand Demand

Through the example of five wine firms, Managing the Design Innovation–Brand Marketing Interface: Resolving the Tension between Artistic Creation and Commercial Imperatives explores the tension between design excellence and brand management and how this interplay is resolved in marketing. Brand values are more important than scientific development and market knowledge.

Friday, 12 January 2007

What can robust design do for you? ROI

Robust design can provide flexibility and speed to bringing new product developments to the market.  By exploring the four capabilities of robust design: functional, aesthetic, technological, and quality-based, Exploring Robust Design Capabilities, Their Rolein Creating Global Products, and Their Relationship to Firm Performance argues for the strengths each provides in order to improve performance and potential for organizational response and gives a full explanation of the models and their uses. Excellent tools for the innovation vanguard.