Friday, 12 January 2007

What can robust design do for you? ROI

Robust design can provide flexibility and speed to bringing new product developments to the market.  By exploring the four capabilities of robust design: functional, aesthetic, technological, and quality-based, Exploring Robust Design Capabilities, Their Rolein Creating Global Products, and Their Relationship to Firm Performance argues for the strengths each provides in order to improve performance and potential for organizational response and gives a full explanation of the models and their uses. Excellent tools for the innovation vanguard.