When it comes to determining innovation pathways, the issue is not why to beign the process or not begin the process, the question is how to keep the process flowing. Often the mechanisms by which non design team members are able to push the boundaries of design innovations is only limited by the capabilities of how far they are able to see the environment around them. With this gentle and not so gentle nudges can assist to make things happen
In "A case study of idea generation in a professional engineering team" we see the basis that can be used in any arena from the boardroom to the basement - and ways to make the flow continue. Firm that do this solve problems. Firms that solve problems, Innovate
