One possible way of making sense of these somewhat surprising observations is that there may be a need for stronger integration mechanisms that can help colleagues from different departments to overcome initial issues related to cognitive distance and something that we are surely seeing in these days of incredibly increased video conferencing activities.
In the end, what type of innovation is aimed for and which knowledge creation processes are most central for the corresponding ideation needs means increased success for the firm. Apples and trains only go together when it’s time to have pie in the dining car but not in apples to apples comparisons for when to you
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