Tuesday, 29 December 2015

MIT & Design – The Next Zuckerberg Will be a Designer


More than expected design is playing a larger and larger role. Especially when the world is not content with only one Zuckerberg. But where will the next one emerge? From design.


Earlier in 2011 MIT became enamored with the capability of design and design thinking to further push the capability of “new”, R&D and the scientific method into the venture world. Giving quite a bit of detail in Will the Next Zuckerberg Be a Designer, not a Hacker? it was soon followed up by fast Company in Why VC Firms Are Snapping Up Designers and most recently in 2015 how the Star Wars BB8 made it into the world. In cases such as Designing a Real Life BB-8, there is no denial the impact of R&D and Design thinking and how it directly effects bringing the future to the real world. 


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Tuesday, 22 December 2015

3D Is Here. Now What Will Make The World Use it?


3D has been in our lives for more than 40 years with the earliest of forms in vector graphics games of the 70’s and the early emersive work of Jaron Lanier. Times have changed.


With the advent of Occulus Rift and the more easily accessible yet not quite 3D of Google Glass, comes the efforts of how to engage users. In Understanding Factors Affecting Consumer Intention To Shop In A Virtual World a clear link is drawn to factors of enjoyment as well usability and the controls associated with each. Examples of real world experiences as well as the technology used is presented along with factors that can easily influence how nascent technologies make the jump to market reality. 


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Friday, 18 December 2015

Innovation Toolkits for the First Stage New Service Development


New Services and New Products occupy the same domain of innovation but often very dissimilar interactions. This is the basis for the use of Toolkits for the First Stages of New Service Development

 
Via timely questions of users interactions and opinions of functions a series of additional entry points can be defined and enumerated allowing for factors and functions to be understood and codified thus making the final functional map of the new user experience possible. In combination with several other innovation techniques and measurement tools, the Service Card model allows for an ease of creation to take place.


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