Usign The Innovation Compass & finding your bearings.

In the development of the systems to determine your NPD and breakthrough capability it isn’t just strength that lets you know if your efforts will produce market dominance and magnetic company interest, however Innovation Compass: A Self-audit Tool for the NPD Process gives the tools to determine if you are cpable, what you are lacking and what you need to do to make it the last mile.

Snowboarding for Innovation – where a breakthrough happened.

How many times did your grandparents see snowboards when they were children? Never. Now a billion dollar a year business Product Development and Changing Cultural Landscapes— Is Our Future in Snowboarding gives the full breakdown of how a new industry has changed the way we take our ski holidays, how we look at sport, clothes, accessories and even lifestyles. Is that an innovation? 2 ski’s to 1? Check the bank accounts of those manufacturing and prodfuct design firms that did it.

Brand, Identity & Innovation Development in the New Economy

The internet provides a new global marketplace where one can find new and unusual goods and buyers can find information about the goods.  How can you create a brand identity in this new economic and keep design at the front and center? Brand Identity Development in the New Economy

Creativity in Multidisciplinary NPD teams: making it happen

Through a study of new product development in medium-sized companies, we see how Creativity in Multidisciplinary Teams can push NPD efforts forward and create the relationship within developmental teams for innovation.  Describing the ‘newness-generation’ with new developmental teams and ‘newness-reception’ within larger organizations, we see a clar path described and several models explaining these dynamic systems. 

Real Options & of Open Innovation Practices in Corporate Venturing

How can you enter into a venture opportunity and understand the full implications of ROI for that new product development effort? How can it be measures and undetstood for shareholders and internal champions? Here’s how.

Senior Management Support in the New Product Development Process

Studies conducted in the Netherlands and UK show that there is a small to medium association between senior management support on new product development and product performance.  Senior Management Support in the New Product Development Process details excellent suggestions that it is more productive to evaluate the direct and indirect effects

Types and timing of inter-organizational communication in NPD

What does inter-organizational communication in a company during new product development intale? Gersick’s model comes with a full detailed analysis and concludes showing that specific inter-organizational communication is vital during the design process in order to maintain design objectives and to use resources appropriately. Here's how.  

Can a Machine Design?

Can a machine design? Ongoing research into this topic, says yes, but from the point of view of how reliant designers are with CAD and Rhino these days, fundamentally we see the nature of human design cognition with computes are an integrated whole.

However with in depth detail in CAN A MACHINE DESIGN? by Nigel Cross stemming back to his work in the early and late 70's we see how such capabilities might surpass human interaction and in many aspects how generative design is revolutionizing the way human designers work, letting them build things previously unimagined. Generative design, which can even be referred to as third self design is a process which uses computing power to conjure radical new designs automatically and as the technology is already designing everyday industrial components from seat belt brackets in cars to cabin partitions in passenger aircraft.

With generative design, engineers are no longer limited by their own imaginations or past experience. Instead, they are collaborating with technology to co-create more, better, with less: more new ideas, products that better meet the needs of users, in less time and with less negative impact on the environment.

There is growing concern that computers are replacing humans and that this will lead to job losses. But so far no one has been able to get to computers to design things that make us feel, which is such a core output in great design

   

                    

   

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Rule Breaking in New Product Development – Crime or Necessity?

What does it mean when project managers and project members from Swedish companies delve into breaking the rules for products and services? In Rule Breaking in New Product Development – Crime or Necessity we see that breaking rules is an accepted necessity in order to realize new product development and that rules increase the risk of delay therefore strategies of rule breaking or rule modification are applied with specific frameworks to shepard design innovation and new product development efforts straight to ROI for developing firms.