The Innovators DNA ? The Designers DNA !

DNA, the basic building blocks of life are often associated with individual capabilities and linked strongly with behavioral and physical prowess. More is the likely hood to think that the capabilities for learning and re-programming these characteristics are more hard coded than the software model of re-programming.
 

In The Innovators DNA a 3500 person statistical zeitgeist performed by INSEAD some of the these assumptions were heavily challenged and as such 4 basic factors were identified Associating, Observing, Experimenting, Questioning, Networking which top “innovators” have identified with them. What is lacking however is the correlation between personality profiles of these “innovators” to determine if they were merely incredible executors OF innovations - in the case of Jobs via his famous raiding of Xerox PARC employees to build the Mac. To this a more specific question is what is the Design Innovators DNA via the article What Personality Traits to Designers Share related to those who make breakthroughs themselves like Douglas Engelbart in 1968 who was the designer of the mouse, the graphical user interface, and many of the other breakthroughs that led to continued work at Xerox PARC and then “borrowed” by Apple.
Englebarts seminal work in 1968, years before the emergence of the internet via ARPANET, DARPANET, TCP/IP or any of the modern day machinations of the internet show the true designers / innovators DNA in action.
 

  

                    

   

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3D Printing: Bigger than the Internet & the Future of Manufacturing

In 2007 in an address to the Deputy Prime Minister of Singapore on the future of design in 2058 and how it will effect global economies the focus to the government of Singapore to pursue: Art, Design & Engineering and 3D Printing education and technologies for it's population. And this isn't anything that people haven't been aware of since 1986 when the 1st commercial 3D Printing company came into existence  The technology, developed many years earlier by who else? The military: for engineers in the field.

Art, 3D Design and Printing has been identified by Venture Beat as the technology of the future and FT has dubbed it "bigger than the internet" in a 10 minute video on how this will take place.

Of course the question is: how is your firm addressing or even embracing this technologies and design directions? Miss it and be in the same position as firms who didn't embrace the cotton gin during the beginning of the industrial revolution or companies who didn't embrace the internet in the late 90's.

The details on how this has occurred in 2012 and how it will continue to occur in 2013 and beyond plus  the companies involved in summary form is right here:

                                

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Design Innovation Isn't Just Balls

Often we are asked, "what is design innovation" and naturally the answer is juggling a bowling ball, a pink pong ball on fire and a chainsaw that is on. This is a very visceral answer to a challenging question which cannot be possibly described in any other way, without of course pulling out a pencil and bar napkin. More, the nature of design innovation has it's roots quite deep in that of "commercialization" and not just invention - THE key component to deign success.

Detailed here are some of the basic notions and of course capabilities of the design innovation process which all need careful juggled for true market breakthroughs. Another example is that of iGNITIATE's ShaRing system - a past success and design possibility for fun and interaction between those coming in contact with each other.

                                

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tiny design, BIG INNOVATION

Design and the conversion of design into "innovation" isn't always about the economic impact a particular product has or the market that it develops, rather it can also be about the tacit nudge a new product makes within a product line.

Take Peepster for instance a tiny little camera cute as a gumby and simple as a point and shoot Walmart disposable. Ultimate value? Well expensive, and it is used for spying purposes but it's impact on design as well as other products that can be generated from it serves it's purpose. 

ROI is seldom forgotten within the funding and development models for new products but aesthetically little gems like this shouldn't be ignored.

                                

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Innovation Teams Means Weaving Across Skillsets

Radical innovation has become an important element in new product development and the management of innovation teams is increasingly important in order to maximize performance. How is it done?

Creating, Growing and Sustaining Efficient Innovation Teams describes various structures for innovation teams and the results that each achieve further examining a profile study in order to illustrate the empirical evidence. Excellent.

  

                    

   

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Predictors of the Survival of Innovations

Predictors of the Survival of Innovations details a clear ‘survival’ model for new product design and + R&D efforts. Organizational readiness, product manufacturability, aesthetic punch, all these factors contribute to launch success and oddly, it seems to boil down to 3 important levels.

Through the identification of three key success factors: anticipation of demand, profitability, technological maturity it creates a formula for anticipated return of a product. Great for assessing the success of ideas and NPD efforts inside emerging firms.

                              

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When "Innovation" + R&D Taxes Are Worth More Than Incrementalism

Innovation is a completely loaded word these days, and more, undecipherable from the original definitions created by Joseph Alois Schumpeter in early 1900's. Oddly these original Schumpeter definitions are the exact ones that firms are forgetting when discussing how they can further develop their organizations "innovation" competency as well as new product development pipeline. Why? Because innovation = disruption and that ruffles corporate feathers.

In an effort to bring this "innovation disparity" forward into the public eye as currently innovation disparity has become formally part of new tax credit systems specifically focused on increasing a firms ability to deliver necessary experimentation leading to new product enhancements, and eventually breakthroughs - the point and exact definition of innovation. As detailed in "The New and Improved R&D Tax Credit: The Tax Deal Manufacturers Will Be Celebrating for Years to Come" we see the underpinnings and full details of how innovators are taking advantage of this and as sanctioned by many governments worldwide.

 

                              

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The Ameoba Innovation Model: Push Foward to Create, Pull Sideways to Align

Recently an article in Harvard Business review titled, "Aligning with the Consumer Decision Journey" discussed the value of "the loyalty loop" and it's value to the firms core ethos. Oddly however this is only 1 of two or more basic models. In short it is the corner stone of the quite valuable factor of: "the customer is always right" an adage that creates incredible loyalty in its own right. The question however is what value is asking groups who are primarily basing the understanding of "new" as an extension of the old. Aligning then is a pull strategy. 

Alternatively, and quite rightly so, a push model, suggests the "eat what you are given" model which often delivers greater "newness" but also at the expense and responsibility of the delivering organization to continue to innovate from within. Aligning with the consumer can then become another mechanism for tired design and complacency.

Aligning with consumers can be viewed as a mechanism for outsourcing "newness" to the group - that the social consensus holds more collective vision than a core team of specialized creators - the European model. Oddly, from within the design world: aesthetics, visual direction, and even in many cases functionality, specialized creators vastly push father than collective alignment.

 

Simply the innovation cycle comes from aligning by pulling, but 1st from creating by pushing, researching requiring development, investment and leader based deployment. Social media is not the answer, but primarily a step in the direction of awareness equaling breakthroughs and equaling innovation via creation deployment.

                              

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